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Flipkart Receives NCLT Notice After Insolvency Petition for 1.69 Cr
A special bench of the Bengaluru National Company Law Tribunal (NCLT) sent a notice to Flipkart Internet Private Limited on 9 June 2026 after a former marketing partner, Applabs Media Pvt Ltd, filed an insolvency petition against the e‑commerce giant.
The petition, lodged under Section 9 of the Insolvency and Bankruptcy Code (IBC), alleges that Flipkart owes ₹1.69 crore for digital‑marketing services rendered under a 2019 agreement. The bench, composed of Justice Mahendra Khandelwal and Justice Radhakrishna Sreepada, has not yet admitted the petition. Instead, it has scheduled the next hearing for 14 July 2026 and sent Flipkart a formal notice requesting a response.
Applabs Media claims it issued three invoices totaling ₹1.69 crore, each payable within 45 days, and that the amounts remain outstanding. The company supplied an email dated 8 May 2023 and a reconciliation statement from 15 May 2023 as evidence that Flipkart acknowledged the liability.
This case follows a similar dispute filed in March by Netambit Value First Services Pvt Ltd, which accused Flipkart of a ₹4.37 crore default for affiliate‑marketing services. Together, the petitions suggest a recurring pattern of payment disagreements involving Flipkart’s marketing and advertising partners.
The 2019 marketing agreement granted Applabs Media the right to run cost‑per‑transaction digital‑marketing campaigns for Flipkart across mobile applications and other online platforms. The partner maintains that it fulfilled the agreed services and that the invoices were issued and accepted by Flipkart.
Flipkart’s legal team has not yet commented on the notice. Inc42, which reached out to the company for a statement, said it would update the story once a response is received.
The notice arrives at a time when Flipkart is pushing several growth initiatives. The Walmart‑owned firm is reportedly exploring entry into the food‑delivery market, expanding its quick‑commerce arm Minutes, and developing a separate app for its rapid‑delivery service.
Financially, Flipkart’s marketplace arm posted a 14 % rise in operating revenue to ₹20,493 cr in fiscal year 2025, while the net loss narrowed 37 % to ₹1,494 cr from ₹2,359 cr a year earlier. Despite these gains, the company has deferred a public listing until at least 2028, following discussions with banks in the United States, Singapore, and London. Walmart has urged Flipkart to reach EBITDA breakeven in FY27 before pursuing further fundraising.
The insolvency petitions add another layer of uncertainty to Flipkart’s financial outlook. Although the company has not admitted liability, the NCLT’s notice obliges it to provide documentation and respond to the claims. The outcome of the July hearing could influence Flipkart’s ability to secure additional funding or proceed with its expansion plans.
At present, the situation remains unresolved. Flipkart has not issued a formal statement, and the NCLT has not admitted the petition. Investors and analysts will be watching the July hearing for any indications of how the company will address the unpaid dues and whether the dispute will affect its broader strategic initiatives.
The next key event is the NCLT hearing on 14 July 2026. Until then, the status of the insolvency petition and its potential impact on Flipkart’s operations and financial strategy remain uncertain.
The petition, lodged under Section 9 of the Insolvency and Bankruptcy Code (IBC), alleges that Flipkart owes ₹1.69 crore for digital‑marketing services rendered under a 2019 agreement. The bench, composed of Justice Mahendra Khandelwal and Justice Radhakrishna Sreepada, has not yet admitted the petition. Instead, it has scheduled the next hearing for 14 July 2026 and sent Flipkart a formal notice requesting a response.
Applabs Media claims it issued three invoices totaling ₹1.69 crore, each payable within 45 days, and that the amounts remain outstanding. The company supplied an email dated 8 May 2023 and a reconciliation statement from 15 May 2023 as evidence that Flipkart acknowledged the liability.
This case follows a similar dispute filed in March by Netambit Value First Services Pvt Ltd, which accused Flipkart of a ₹4.37 crore default for affiliate‑marketing services. Together, the petitions suggest a recurring pattern of payment disagreements involving Flipkart’s marketing and advertising partners.
The 2019 marketing agreement granted Applabs Media the right to run cost‑per‑transaction digital‑marketing campaigns for Flipkart across mobile applications and other online platforms. The partner maintains that it fulfilled the agreed services and that the invoices were issued and accepted by Flipkart.
Flipkart’s legal team has not yet commented on the notice. Inc42, which reached out to the company for a statement, said it would update the story once a response is received.
The notice arrives at a time when Flipkart is pushing several growth initiatives. The Walmart‑owned firm is reportedly exploring entry into the food‑delivery market, expanding its quick‑commerce arm Minutes, and developing a separate app for its rapid‑delivery service.
Financially, Flipkart’s marketplace arm posted a 14 % rise in operating revenue to ₹20,493 cr in fiscal year 2025, while the net loss narrowed 37 % to ₹1,494 cr from ₹2,359 cr a year earlier. Despite these gains, the company has deferred a public listing until at least 2028, following discussions with banks in the United States, Singapore, and London. Walmart has urged Flipkart to reach EBITDA breakeven in FY27 before pursuing further fundraising.
The insolvency petitions add another layer of uncertainty to Flipkart’s financial outlook. Although the company has not admitted liability, the NCLT’s notice obliges it to provide documentation and respond to the claims. The outcome of the July hearing could influence Flipkart’s ability to secure additional funding or proceed with its expansion plans.
At present, the situation remains unresolved. Flipkart has not issued a formal statement, and the NCLT has not admitted the petition. Investors and analysts will be watching the July hearing for any indications of how the company will address the unpaid dues and whether the dispute will affect its broader strategic initiatives.
The next key event is the NCLT hearing on 14 July 2026. Until then, the status of the insolvency petition and its potential impact on Flipkart’s operations and financial strategy remain uncertain.
